K3 | Tanzplan Hamburg / Ulrike Steffel

Dance and theatre makers can receive individual consultation on writing press releases, assembling press material as well as general issues concerning the communication of projects. Consultation will be based on a specific project, a short project description or press release as well as a series of questions or keywords on the desired main topic of the consultation.Ulrike Steffel is a former head of marketing and sales at the Nationaltheater Mannheim, as well as head of marketing and public relations at the Theater Bremen. She began workinging freelance in the field of theatre and cultural marketing for theatres, cultural centres, festivals as well as independent theatre and dance productions in 2003. Her range of work covers text and press relations, as well as classical PR and marketing, the development of sponsoring and fundraising, as well as marketing strategies right up to graphic design.