Hools of Fashion x CY Creation
Fashion Intervention, Catwalk, Pop Up-Shops
During the European Championship matches, exact dates, times and locations soon here.
Who doesn‘t know it? The classic stadium look, consisting of a club jersey, club scarf and possibly club headgear: a billion-dollar business of bad taste. Reason enough for the Hamburg underground fashion label „Hools of Fashion“ to intervene fashionably with tem- porary pop-up stations! Glitter, rainbows and pastels instead of black, red, gold or other national colour codes. The “Hools of Fashion“ collection is created in cooperation with the Gambian sports and streetwear designer CY Creation. Voilá: the 2024 stadium look for all fans of statement fashion who feel most at home in the “Global Player“ team!